Gibraltar
Vacancy Type:
Permanent
Brand:
16 (Ladbrokes)
About The Role
Entain is one of the world’s largest sports betting and gaming groups, operating both online and in the retail sector. With offices across five continents and licences in more than 20 countries, we operate some of the most well-known and iconic brands in the industry with more than 250 years of combined history – names such as Ladbrokes, partypoker, bwin and Coral.
 
The Senior Brand Manager for Ladbrokes will work closely with the Head of Brand - Sportsbook to ensure creative consistency and excellence in all of our customer communications. This role will support all other marketing functions to ensure that all creative is delivering against our brand strategy and hits the high standards set by the brand team and wider communication teams.

The role will support the briefing and delivery of world class creative for all activity including through the line for our main campaigns. Working closely with channel owners across Performance, CRM, CS, Real Time and Wave, our internal creative agency, to streamline requests, prioritise workload against business objectives and continue to improve our creative executions to improve customer engagement and business results.

The communications that we execute through these are the beating heart of our brand and business performance. It is therefore critical that the focus and attention to detail needed here leads to output that always delivers on our brand purpose and propositions’ reasons to believe. Creating tool kits for every proposition to ensure consistent and quality will mean that we always present the best version of our brands to customers. This role plays an imperative part in our structure to ensure brand and creative guardianship. The individual will help to educate and upskill other business areas in marketing process and judgement.

Working closely across a wide variety of business areas, this role will provide a diverse challenge for an ambitious individual with a passion to develop and refine solid marketing strategy and delivery skills. It will be highly visible, and a great opportunity to broaden both marketing and business awareness and skills.

If you are interested in discussing the role in more detail please send an updated resume to charlie.mills-swanscott@entaingroup.com.
 
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About Entain

We may sit on the FTSE100, but for millions of customers worldwide, we’re the brands they hold in their hands – and heart. As the home of household names like Ladbrokes, Foxy and PartyPoker, to name just a few, we elevate lives with moments of excitement. And right now we’re elevating ourselves above the competition. We’re leading the industry in bold new directions - and it’s our diverse and talented team who are making this possible. Believe us, the best is yet to come. For our customers. For our future. For your career.

DEI and Wellbeing @ Entain

At Entain we do what’s right. It’s one of our core values. Which is why we’re taking the lead when it comes to creating a diverse, equal and inclusive future - for our people, our industry and our society. We’ve created a culture where everyone can feel psychologically safe, included and heard. Where being accepted for who you are is a given. Here, we celebrate our individual differences, and make sure everyone feels supported, respected, and empowered to thrive – and that starts from the moment you apply to join us.

Life @ Entain

We’re a team who love to play, and win, together. We love building bonds between our people, and we love to build your career up too. Join us, and we won’t just be your employer, we’ll be your biggest cheerleader. We’ll give you the power to lead the conversation on your learning and career goals from day one, and then get behind you with all the support you need to take your career – and our business – to new heights.