Competitive salary, annual bonus, excellent benefits and relocation package
Vacancy Type:
23 (Entain)
About The Role

A little bit about us…

We’re Entain! Our vision is to be the world leader in sports betting and gaming entertainment by creating the most exciting and trusted experience for our customers, revolutionising the gambling space as we go.

We are home to a global family of over 24 well-known brands including Ladbrokes, Coral, Gala, Foxy and Cheeky Bingo.and with a focus on sustainability and growth, we will transform our sector for our players, for ourselves and for the good of entertainment.

The Site Experience team is accountable for the quality, accuracy and tactical positioning of content managed sports inventory for the Entain UK Sports brands on all platforms for Digital and Retail channels.


So, what does the day to day look like?

  • You will be responsible for using CMS applications, such as OpenBet, Oxygen, Adobe Target, SiteCore & BGT for the creation and management of Sportsbook websites, applications and other media.
  • Support CRM communications by setting up and configuring the delivery of both pre-planned and real-time relevant sports content to involved customer groups as the action happens, to drive activity, customer excitement and continued engagement with the sporting day at Entain.
  • Support a seamless customer experience, you will liaise with a number of internal functions, such as Brand, Marketing, CRM, Propositions, Product and Creative in order to drive consistency and align with the individual brand strategies. 
  • Interact with the Trading and Gaming teams will be necessary to fully understand and support the Trading strategy.
  • Up-sell sports products and cross-sell gaming opportunities.


This role will be working to support a seven-day working week, between the hours of 8am-11pm (including Bank Holidays). This will include the necessity to support operations out of hours when the sporting schedule dictates and based on business requirements.


What are we looking for in our Site Experience Executive’s?

A passionate sports and betting expert, able to:

  • Become intimately familiar with the brand strategy and ensure that brand values are upheld and maintained across products.
  • Identify, populate and manage featured content whilst referencing the sports schedule and content plan to create, schedule and position the content modules with the most relevant and engaging content at any given time.
  • Monitor news, score/price changes, the trading strategy and onsite trends to tactically order, position and prioritise the content created throughout the day 
    Manage the menus and navigation links using the daily sports schedule in order to optimise the positioning of key menu links.
  • Highlight any topical developments during the day in order to drive revenue on related betting opportunities, liaising with the Trading department for any possible upsell.
  • Track betting industry and customer trends and monitor competition to maintain a relevant offering.

An online content professional, able to:

  • Use their excellent English and attention to detail to offer a flawless experience to customers.
  • Compliment sports betting content modules, menus and navigation links with promotional materials from Propositions, Brand, Gaming, Wave and Compliance teams to support wider business needs.
  • Follow the content strategy and execute the Site Experience team’s daily operations, highlighting any developments that represent a tactical opportunity in terms of driving revenue.
  • Capture and report on web trends and financial data to enhance the implementation and management of content across channels to drive uplift by identifying key revenue and engagement drivers and applying this learning to all content areas.
  • identify and propose CMS development requirements that will create synergies and efficiencies for the team and the wider business, with a view of consolidating as much content management and creation overhead as possible.
  • Identify and propose front-end development requirements that will improve the customers' onsite experience.


What can we offer you?

  • Flexible benefits package including (annual bonus, employee share scheme, private medical, life assurance, income protection, matching pension contributions, enhanced vacation package, discounted gym membership) with the ability to flex your benefits package to suit your needs
  • Amazing Mediterranean lifestyle, where you can spend summer at the beach, ski in the nearby mountains in winter and visit cities such as Malaga, Seville, Cadiz or Granada, which are all close by.
  • Newly refurbished offices, with chillout spaces and modern facilities
    Fantastic programme of free social activities, from our legendary summer parties and Friday night drinks to weekend bus trips to the major Spanish cities and morning office breakfast, we've got you covered.
  • We're as passionate about sports as you are, if you can name a sport, we've probably got a company team.


Ready for us to bring it on? Bring your energy and drive and let’s entertain millions. For the good of entertainment. Apply now!


About Entain

We may sit on the FTSE100, but for millions of customers worldwide, we’re the brands they hold in their hands – and heart. As the home of household names like Ladbrokes, Foxy and PartyPoker, to name just a few, we elevate lives with moments of excitement. And right now we’re elevating ourselves above the competition. We’re leading the industry in bold new directions - and it’s our diverse and talented team who are making this possible. Believe us, the best is yet to come. For our customers. For our future. For your career.

DEI and Wellbeing @ Entain

At Entain we do what’s right. It’s one of our core values. Which is why we’re taking the lead when it comes to creating a diverse, equal and inclusive future - for our people, our industry and our society. We’ve created a culture where everyone can feel psychologically safe, included and heard. Where being accepted for who you are is a given. Here, we celebrate our individual differences, and make sure everyone feels supported, respected, and empowered to thrive – and that starts from the moment you apply to join us.

Life @ Entain

We’re a team who love to play, and win, together. We love building bonds between our people, and we love to build your career up too. Join us, and we won’t just be your employer, we’ll be your biggest cheerleader. We’ll give you the power to lead the conversation on your learning and career goals from day one, and then get behind you with all the support you need to take your career – and our business – to new heights.