We’re Entain. Our vision is to be the world leader in sports betting and gaming entertainment by creating the most exciting and trusted experience for our customers, revolutionising the gambling space as we go. We're home to a global family of more than 25 well-known brands, and with a focus on sustainability and growth, we will transform our sector for our players, for ourselves and for the good of entertainment.
We are looking for a Dutch speaking Content Editor to join our team. In the role you will be responsible for creating a shop window for the desktop and mobile, working with many teams to create content daily which is topical and relevant.
You will have knowledge of sporting tournaments, events and matches. In real time you will send pushes to customers informing them of our products, promotions and prices.
What will the role involve?
- Support the Manager in creating and continuously developing a planned and real-time content strategy that supports the wider marketing strategy and product offering.
- Following live events and send live communications (night shifts and weekend shifts)
- Produce weekly schedules, create and publish product-focused content aimed at maximizing customer lifetime value across a number of channels including site/app and push messaging.
- Continuously improve the “shop window” by planning and delivering relevant, informative and reactive site content that drives traffic and supports business objectives.
- Support the implementation of content and site tracking and monitor the performance against agreed KPIs, ensuring that results inform future decision-making.
- Support the evolution of the brand’s content strategy by generating creative ideas that will continually improve brand engagement and optimize traffic.
- Produce regular reports that outline performance against key KPIs.
What are we looking for?
- Fluent English and Dutch
- Strong Microsoft Office skills - Excel, Word and PowerPoint
- Able to demonstrate a genuine passion and in-depth knowledge of sports (predominantly football) and gaming products
- Must be happy to work shifts - this will sometimes include nights and weekends depending on the sporting calendar
- Ability to analyse and understand reports
- Photoshop knowledge would be an advantage