Stratford, London, St Pauls
Vacancy Type:
23 (Entain)
About The Role
Entain is one of the world’s largest sports betting and gaming groups, operating both online and in the retail sector. With offices across five continents and licences in more than 20 countries, we operate some of the most well-known and iconic brands in the industry with more than 250 years of combined history – names such as Ladbrokes, partypoker, bwin and Coral.
The perfect candidate will have the opportunity to work with some of the most influential technologists and marketeers in the business. The Design Lead is an important role within Wave, our internal creative agency, and key to ensuring all creative is of the highest quality - both online and offline. As a brand custodian you will be responsible for designing, concepting, art directing, driving craft and ensuring guidelines are adopted across a suite of fun, fast-moving gaming brands. 
Key Responsibilities:
  • Driving the quality of work on your brands and seeking out opportunities to create fresh, engaging visual concepts across a range of integrated comms
  • Designing, concepting and overseeing online ad campaigns across multiple digital CRM and Acquisition channels
  • Inspiring creativity throughout all design, working closely with Copywriters, Motion, 3D and Digital Designers to build 360 executions of all campaigns
  • Partnering with a corresponding Copy Lead on your brands to create engaging, effective campaigns
  • Ensuring that all Design work is completed to the highest possible standard, whilst striving for continuous improvement and excellence
  • Leading and overseeing the work of your varied design reports, ensuring that guidelines are adhered to and the highest level of work is produced
  •  Keeping on top of our planned event calendars to produce targeted creative that meets cross channel brief requirements
  • Encouraging team collaboration, brainstorming and co-creation workshops
  • Occasionally travel to one of our Global offices to collaborate with our wider teams.
Skills & Experience 
  • Team management experience with ability to lead and develop designers
  • Extensive knowledge of Adobe Creative Suite
  • Art Direction skills and a conceptual approach
  • Confidence to present and pitch creative concepts to senior marketing stakeholders
  • Degree/Diploma or equivalent in Digital/Graphic Design 
  • Strong knowledge and understanding of UX/UI
  • Storyboarding and illustration skills
  • An understanding of HTML & CSS
  • A portfolio to demonstrate the above
  • Related experience in a senior Design/Art Direction role in an agency or client-side setting



  • Experience working within multiple markets
  • On-set experience – TV, Photography and Social content
  • Motion/Animation – Video, GIF creation
  • A strong interest in sports and/or gaming (Poker, Bingo, Casino)
  • Experience working on brands in a regulated sector

About Entain

We may sit on the FTSE100, but for millions of customers worldwide, we’re the brands they hold in their hands – and heart. As the home of household names like Ladbrokes, Foxy and PartyPoker, to name just a few, we elevate lives with moments of excitement. And right now we’re elevating ourselves above the competition. We’re leading the industry in bold new directions - and it’s our diverse and talented team who are making this possible. Believe us, the best is yet to come. For our customers. For our future. For your career.

DEI and Wellbeing @ Entain

At Entain we do what’s right. It’s one of our core values. Which is why we’re taking the lead when it comes to creating a diverse, equal and inclusive future - for our people, our industry and our society. We’ve created a culture where everyone can feel psychologically safe, included and heard. Where being accepted for who you are is a given. Here, we celebrate our individual differences, and make sure everyone feels supported, respected, and empowered to thrive – and that starts from the moment you apply to join us.

Life @ Entain

We’re a team who love to play, and win, together. We love building bonds between our people, and we love to build your career up too. Join us, and we won’t just be your employer, we’ll be your biggest cheerleader. We’ll give you the power to lead the conversation on your learning and career goals from day one, and then get behind you with all the support you need to take your career – and our business – to new heights.