Location:
Stratford
Vacancy Type:
Permanent
Brand:
23 (Entain)
About The Role

We’re Entain. Our vision is to be the world leader in sports betting and gaming entertainment by creating the most exciting and trusted experience for our customers, revolutionising the gambling space as we go. We're home to a global family of more than 25 well-known brands, and with a focus on sustainability and growth, we will transform our sector for our players, for ourselves and for the good of entertainment.

The Head of Planning and Campaigns will report into the Marketing Director for the Party brand. The person will work closely with the Head of Brand and Content, Head of Digital Marketing and the Head of Customer to develop integrated marketing plans to deliver the business and brand strategy. The role will be responsible for long term planning as well as execution of B2C campaigns and customer content & comms against the marketing plan.

This role will be fundamental in driving innovation in our approach to brand, creative excellence and media planning to grow our audience base and future brand health. The role will also be critical to a ensuring best practice and a consistent customer brand experience across channels.

So who are we looking for, in a professional capacity:
  • Senior role with significant experience in B2C marketing including strategic development and delivery of integrated campaigns across creative, media and all internal channels.
  • Proven experience in technical brief writing. You are able to disseminate multiple tasks and objective to ensure briefs and clear, concise and single minded.
  • Proven track record of understanding wider business objectives and deliver innovative marketing solutions to not only solve, but stretch our ambitions.
  • Experience of working within a large global matrix organization.
Competencies and behaviors we are looking for in someone for this role: 
  • Strategic thinker - that has the ability to manage long term marketing plans, and short term deliverables.
  • Competitive, “Can-Do” Attitude — You identify opportunities and roll up your sleeves to make them happen; you’re not afraid of getting your hands dirty.
  • Creative and Resourceful — You think on your feet, try new approaches, and bounce back when things don’t go your way; you’ve got the perseverance without the ego.
  • Confident Communicator — You influence others with your outstanding communication skills, and are confident pitching to anybody in any situation.
  • Compassionate Negotiator — You can tie a customer’s wants and needs to a logical solution while being welcoming, understanding, and empathetic.
  • Analytical Storyteller — You can gather relevant data from multiple sources and translate it into insightful stories and tactical recommendations.
  • Technology advocate who stays up-to-date on the latest tools, best practices, and is always striving to make processes more efficient and effective.
  • Data-driven numbers person who understands the importance of data and knows how to collect and analyze data, as well as to glean and implement insights.
For more information regarding this position, please reach out to Dale Havers
#LI-DH1
About The Company

Diversity and inclusion at Entain

As a global employer, Entain is committed to providing a safe, fun, and inclusive culture where our people feel like they truly belong. We are a multicultural business that values, celebrates and respects individual differences, so whatever your sexuality, gender, gender identity, ability, age, race, religion or belief, you will have a voice here, and the space to do your best work. Our diverse internal networks provide the support for you to express your views and make a positive difference, all for the good of entertainment.

Wellbeing at Entain

We want our employees to feel healthy and supported at home and at work. That's why we have our Well-me programme, which provides information, tools and training to help our people look after their mental and physical wellbeing in ways that matter to them.
 

Our Culture As real as it gets

At Entain we're a diverse team, sharing a commitment to quality and success.

Whether you're playing a key role in your local community as part of our retail team, or working out the next big gaming trends in our digital team, you'll enjoy a culture and benefits package that we're extremely proud of.